South Tyrol in the Alps is Italy’s northernmost and largest province. The area is a symbiosis of German, Italian and Ladin, Alpine and Mediterranean, spontaneity and reliability, nature and culture.

Economically, the country has long been dominated almost exclusively by agriculture. Since the second half of the 20th century, service sectors such as tourism and trade have played an important role as well. In the countryside, however, life is still dominated by agriculture: in the warmer regions in particular grapes and apples are grown, and farms with livestock are scattered throughout the mountain villages. Grazing cows and other animals complete the bucolic scene. You will find farmers in blue aprons standing together with glasses of South Tyrolean wine in the bars on the village square. If it’s before 12 pm, it will be white wine, but if it’s after noontime, then it will be red wine. The blue “Firtig” is an integral – and the most characteristic piece of clothing worn by South Tyrol’s farmers.

Dairy farmers in South Tyrol
About 5,000 families earn their livelihood as dairy farmers, often in combination with running a sideline business such as a farm inn, farm shop or holiday homes. These people are very special. Through their work they help to preserve the cultural landscape while maintaining the natural one at the same time. The farmers are also very committed to traditions and making a valuable contribution to the preservation of native folkways.
Experience South Tyrol up close by visiting a farm, such as our Mila farms that are distributed throughout the countryside.


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